Tips on Calling Leads

When calling your prospects, do you find it difficult, maybe even impossible? 

I’m here to tell you, it’s not impossible and it doesn’t have to be difficult… maybe you just need a new approach.  Think about it, when someone calls you and starts talking about how they got your number because you are interested in … blah, blah, blah (lost you already didn’t they).  Well, are you doing the same thing?

The average person’s instinct is to say no and get rid of you as fast as they can.  You need to remember when you call, you are most likely interrupting them and already you have 1 strike against you.

What if you start out a little different?  Get their attention … make them more interested in what you have to offer.

Ok… to start, write down what you want to say, organize that into an opening about what you want to say about what you have to offer, make the opening as least 30 seconds, maybe longer if you can.  Tell it like you would tell your friend, you wouldn’t be afraid to talk with them would you?  

When you do call your prospect, use their first name,  Say Hello (first name)  this is (your first name) and (then just continue your opening without waiting for them to say anything, you don’t want to give them the opportunity to end the call before you have said what you called to say).   If you use their first name and your first name only, they’ll be wondering if they ever met you or when they met you and be more interested in listening to you which gives you the opportunity to get your information out there!

I find that this is the most effective way to deal with calling leads.  Go ahead, practice first on a friend, then go for it!  Don’t be afraid, what’s the worst that can happen?  They hang up?  What if they ask for more information … there you go…. that’s what you want!